Consumer / Before Your Flight / Advertisements

Advertisements

You are planning for your next holiday and came across an airline’s promotional advertisement for a flight. An airline must ensure they publish an all-inclusive price which consists of:

  • base air fare (including all charges payable to the airline);
  • government imposed taxes and fees;
  • fees and charges (e.g. airport, fuel or passenger service charges); or
  • surcharges and fees (e.g. baggage fees or insurance).

 

Illustration

A non-compliant advertisement

Logan noticed an advertisement to fly to Perth, which advertised:

Is this an acceptable advertisement?

The airline must state that the fare is an “all-in fare” and not just the base fare. Below is an example of an advertisement which includes necessary information for passengers.